To attain the safety for the name under the property Rights, one got to choose a singular name and preferably it's to be separately trademark shielded from an appropriate national registry which provides the prerogative to use that specific name.
For any website to figure it's very essential to draft the terms and conditions agreement which might usually cover all the user covenants and company covenants so as to limit the liability of E-commerce website in every way possible.
Making an agreement for vendor with well defined clauses and terms to affect problems like default in product, late delivery, lack in quality etc and lots of other provisions which may be included keeping in mind the business model.
Pay the VAT/Service tax to avoid legal embroil to the govt.
We have been seeing that the majority companies don't feel any significance to take a position in Cyber Security within the beginning of their venture but after running the business for a few time and facing the pros and cons of online business eventually do turn investing in cyber security to save lots of itself from penalties or fines.
Apart from all this a User Agreement also must be drafted in such a fashion that it proves to be beneficial both for the user and e-commerce Company. It should be ready to preserve the user rights and restrict the E-commerce portal because it is an Intermediary.